Project

CADD

Emirates

Advertising

Internship

Year

2022

Category

Social Media Design

Branding

Art Direction

Tools

Adobe Illustrator

Adobe Photoshop

Adobe InDesign

Summary

As a Junior Graphic Designer intern, I created captivating visuals for diverse clients, including social media posts and ads, ensuring consistency across platforms like Instagram, Facebook, and LinkedIn. Collaborated in creative sessions for campaigns such as Valentine's, Women's Day, and Eid. Assisted in logo design, contributing to brainstorming and refining branding concepts. Managed multiple projects, meeting deadlines while refining designs based on client feedback and staying updated on design trends.

Project

The Vault

Section

1

About The Vault

The Vault, is a luxury boutique real estate agency based in Dubai. They specialize in high-end property transactions, including buying, selling, and renting, with a focus on personalized wealth management through their X10 Wealth division. They aim to deliver tailored real estate solutions for premium residential and commercial properties in Dubai’s competitive market.

Brand

The Vault

Section

1.2

Social Media Posts & Stories

I designed a series of Instagram posts and stories for The Vault, to enhance their social media presence. My work focused on creating visually engaging content that reflects the brand's luxury identity and real estate expertise, aligning with their rebranding strategy. This involved showcasing premium properties and promoting their services through stylish, high-quality visuals tailored for social media engagement.

Process

Holiday and Festive Greetings

Section

2

Summary

I assembled Holiday and Festive Greetings posts for occasions like Ramadan, Eid, Holi, and Christmas. These campaigns aimed to celebrate diverse cultural and religious events while maintaining brand consistency across various sectors. Each design incorporated the unique identity of the brand while resonating with the essence of the festival, fostering stronger connections with their audiences. By aligning festive visuals with brand messaging, these posts enhanced audience engagement and promoted inclusivity across multiple platforms.

Brands

Annoncer

Concept

OpenTable

Section

3

Summary

I created social media posts for software-selling brands that highlighted the key features and functionality of their products. Each design was focused on visually presenting the benefits of the software in a clear and engaging manner, assisting potential customers in understanding how the software can address their needs.

Brand

Nalee

Section

3

Summary

Nalee is a beauty cosmetics brand for which I created Instagram posts that highlighted their products and outlined their benefits. I also designed infographics to instruct users on proper product usage, blending educational and aesthetic elements to engage the audience and deepen their understanding. These posts were aimed at conveying the brand’s value while offering customers clear, actionable insights.

Brand

Hatta Honey

Section

4

Summary

As the largest honey producer in the UAE, I designed engaging social media posts, including a promotional campaign for their Ramadan honey offers, an interactive quiz, and a showcase of their premium Ramadan package.

Brand

The Private

Clinic

Section

5

Summary

The Private Clinic specializes in advanced aesthetic treatments, offering expert advice from experienced doctors and practitioners. I designed a laser hair removal promotion to attract new clients and highlight their procedures, as well as Ramadan working hours posts to inform patients about service availability during the holiday.

Brand

Haraka

Haraka

Delivery

Section

6

Summary

Haraka Haraka Delivery specializes in rapid grocery delivery in Zanzibar. I came up with creative posts focused on showcasing their fast delivery service: "Speed or safety? We ensure both," emphasizing their commitment to quick and safe delivery, and "We always deliver on time," reinforcing their reliability.

Brand

CHOPIN

Section

7

Summary

CHOPIN is a fragrance brand that emphasizes elegance and scent. I was tasked to design a business card featuring their perfumes prominently on the front, capturing the essence of their brand and enhancing brand recognition.

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